+173% more storm-season leads converted to inspections booked

Summit Roofing Group in Colorado Springs, CO used Hilp to turn missed opportunities into 173% more revenue in under a year.

Revenue Increase

+173%

Monthly Value Added

$10,797/mo

Customer Rating

★★★★☆ 4.2

“the Smart Website and missed-call text-back now triage every inbound lead instantly, even during call surges. Hilp paid for itself in the first month.”

Garrett Hollis, Owner of Summit Roofing Group

Published April 04, 2026

About the Business

Meet Summit Roofing Group

Summit Roofing Group has served Colorado Springs, CO and the surrounding area for 20 years, building a reputation as a trusted local roofing contractor known for storm damage repair and insurance claim expertise.

Today the team handles everything from full roof replacements to storm damage inspections and insurance claim assistance, with a 15-person crew keeping up with demand across the region.

Location: Colorado Springs, CO
Years in Business: 20
Team Size: 15
Engagement Type: Full Rollout

The Story

How it happened.

Storm season brought a flood of calls the four-person office couldn't keep up with, losing jobs to faster-responding competitors.

The Smart Website and missed-call text-back now triage every inbound lead instantly, even during call surges.

Within a few months, Summit Roofing Group saw a measurable shift in how many leads turned into paying customers — without hiring any additional staff.

Metric	Before Hilp	After Hilp
Inspections booked/wk	9	31
Avg. response time	52 min	15 sec
Storm-season revenue	$180,000	$412,000

Services Used

Auto Follow-upsSmart Website

Results Timeline

How the results built up.

Week 1 — Missed Call Text Back and the smart website went live, replacing the old voicemail-and-spreadsheet workflow.
Month 1 — response times dropped and the team saw an early +43% lift in booked jobs as Auto Follow-ups caught leads that used to slip away.
Month 3 — with Auto Follow-ups and Smart Website fully adopted by the team, gains reached +87%, roughly halfway to today's results.
Month 6 — +173% more storm-season leads converted to inspections booked, now the new baseline for the business.

+173% more storm-season leads converted to inspections booked

Meet Summit Roofing Group

How it happened.

How the results built up.

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