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🏠 Roofing Case Study

+210% more insurance claims completed without drop-off

Ironhide Roofing in Springfield, MO used Hilp to turn missed opportunities into 210% more revenue in under a year.

Ironhide Roofing
Revenue Increase
+210%
Monthly Value Added
$11,530/mo
Customer Rating
★★★★★ 4.5

“auto follow-ups keep every insurance-claim customer engaged from first call through final approval. Hilp paid for itself in the first month.”

Lucas Ferro, Owner of Ironhide Roofing

Published March 31, 2026
About the Business

Meet Ironhide Roofing

Ironhide Roofing has served Springfield, MO and the surrounding area for 23 years, building a reputation as a trusted local roofing contractor known for storm damage repair and insurance claim expertise.

Today the team handles everything from full roof replacements to storm damage inspections and insurance claim assistance, with a 18-person crew keeping up with demand across the region.

Location
Springfield, MO
Years in Business
23
Team Size
18
Engagement Type
Full Rollout
The Story

How it happened.

Insurance-claim customers often ghosted mid-process because no one was following up consistently.

Auto follow-ups keep every insurance-claim customer engaged from first call through final approval.

Within a few months, Ironhide Roofing saw a measurable shift in how many leads turned into paying customers — without hiring any additional staff.

Metric Before Hilp After Hilp
Claim completion rate 64% 92%
Avg. follow-ups sent 1.1 5.4
Monthly closed jobs 19 38
Services Used
Smart WebsiteMissed Call Text Back5-Star Reviews
Results Timeline

How the results built up.

  • Week 1 — Missed Call Text Back and the smart website went live, replacing the old voicemail-and-spreadsheet workflow.
  • Month 1 — response times dropped and the team saw an early +53% lift in booked jobs as Smart Website caught leads that used to slip away.
  • Month 3 — with Smart Website and Missed Call Text Back fully adopted by the team, gains reached +105%, roughly halfway to today's results.
  • Month 6 — +210% more insurance claims completed without drop-off, now the new baseline for the business.
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