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🏡 Real Estate Case Study

+255% more weekend inquiries converted to booked showings

Harborview Realty Group in Portland, ME used Hilp to turn missed opportunities into 255% more revenue in under a year.

Harborview Realty Group
Revenue Increase
+255%
Monthly Value Added
$15,195/mo
Customer Rating
★★★★☆ 4.2

“the Smart Website now answers buyer questions and books showings instantly, any day of the week. Hilp paid for itself in the first month.”

Julian Ferris, Owner of Harborview Realty Group

Published January 08, 2026
About the Business

Meet Harborview Realty Group

Harborview Realty Group has served Portland, ME and the surrounding area for 16 years, building a reputation as a trusted local residential real estate brokerage known for fast follow-up on buyer and seller inquiries.

Today the team handles everything from home showings to listing consultations and buyer representation, with a 32-person crew keeping up with demand across the region.

Location
Portland, ME
Years in Business
16
Team Size
32
Engagement Type
Multi-Location Rollout
The Story

How it happened.

Weekend showing inquiries went unanswered until Monday morning, losing buyers to agents who replied faster.

The Smart Website now answers buyer questions and books showings instantly, any day of the week.

Within a few months, Harborview Realty Group saw a measurable shift in how many leads turned into paying customers — without hiring any additional staff.

Metric Before Hilp After Hilp
Weekend inquiries answered live 9% 88%
Showings booked/wk 12 34
Avg. response time 1.4 days 20 sec
Services Used
Smart WebsiteMissed Call Text Back
Results Timeline

How the results built up.

  • Week 1 — Unified Inbox connected every call, text, and form to one thread, replacing the old voicemail-and-spreadsheet workflow.
  • Month 1 — response times dropped and the team saw an early +64% lift in booked jobs as Smart Website caught leads that used to slip away.
  • Month 3 — with Smart Website and Missed Call Text Back fully adopted by the team, gains reached +128%, roughly halfway to today's results.
  • Month 6 — +255% more weekend inquiries converted to booked showings, now the new baseline for the business.