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🔧 Plumbing Case Study

+157% increase in Google reviews in 5 months

Blue Ridge Plumbing Co. in Asheville, NC used Hilp to turn missed opportunities into 157% more revenue in under a year.

Blue Ridge Plumbing Co.
Revenue Increase
+157%
Monthly Value Added
$4,933/mo
Customer Rating
★★★★★ 4.5

“automatic review requests go out after every completed job, turning happy customers into 5-star reviews without any manual follow-up. Hilp paid for itself in the first month.”

Dana Whitfield, Owner of Blue Ridge Plumbing Co.

Published August 23, 2026
About the Business

Meet Blue Ridge Plumbing Co.

Blue Ridge Plumbing Co. has served Asheville, NC and the surrounding area for 18 years, building a reputation as a trusted local plumbing company known for fast, reliable emergency response.

Today the team handles everything from burst pipe repairs to water heater installs and drain cleaning, with a 13-person crew keeping up with demand across the region.

Location
Asheville, NC
Years in Business
18
Team Size
13
Engagement Type
Full Rollout
The Story

How it happened.

Online reviews had stalled at 34, and new customers kept choosing competitors with more recent ratings.

Automatic review requests go out after every completed job, turning happy customers into 5-star reviews without any manual follow-up.

Within a few months, Blue Ridge Plumbing Co. saw a measurable shift in how many leads turned into paying customers — without hiring any additional staff.

Metric Before Hilp After Hilp
Google reviews 34 212
Average rating 4.1 4.9
Review response time 9 days Same day
Services Used
Missed Call Text Back5-Star ReviewsUnified Inbox
Results Timeline

How the results built up.

  • Week 1 — Missed Call Text Back and the smart website went live, replacing the old voicemail-and-spreadsheet workflow.
  • Month 1 — response times dropped and the team saw an early +39% lift in booked jobs as Missed Call Text Back caught leads that used to slip away.
  • Month 3 — with Missed Call Text Back and 5-Star Reviews fully adopted by the team, gains reached +79%, roughly halfway to today's results.
  • Month 6 — +157% increase in Google reviews in 5 months, now the new baseline for the business.