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❄️ HVAC Case Study

+239% of maintenance customers rebooked automatically

Arctic Air Heating & Cooling in Fargo, ND used Hilp to turn missed opportunities into 239% more revenue in under a year.

Arctic Air Heating & Cooling
Revenue Increase
+239%
Monthly Value Added
$9,331/mo
Customer Rating
★★★★★ 4.5

“auto follow-ups now text every maintenance-plan customer automatically each season to rebook their tune-up. Hilp paid for itself in the first month.”

Nils Halvorsen, Owner of Arctic Air Heating & Cooling

Published May 13, 2026
About the Business

Meet Arctic Air Heating & Cooling

Arctic Air Heating & Cooling has served Fargo, ND and the surrounding area for 10 years, building a reputation as a trusted local HVAC company known for seasonal tune-ups and 24/7 emergency repair.

Today the team handles everything from AC and furnace repair to system installs and maintenance plans, with a 24-person crew keeping up with demand across the region.

Location
Fargo, ND
Years in Business
10
Team Size
24
Engagement Type
Multi-Location Rollout
The Story

How it happened.

Maintenance-plan customers were falling off the radar between seasonal tune-ups, with no reminder system in place.

Auto follow-ups now text every maintenance-plan customer automatically each season to rebook their tune-up.

Within a few months, Arctic Air Heating & Cooling saw a measurable shift in how many leads turned into paying customers — without hiring any additional staff.

Metric Before Hilp After Hilp
Plan renewal rate 47% 89%
Manual reminder calls 210/season 0/season
Seasonal revenue $58,000 $104,000
Services Used
5-Star ReviewsUnified InboxAuto Follow-ups
Results Timeline

How the results built up.

  • Week 1 — Unified Inbox connected every call, text, and form to one thread, replacing the old voicemail-and-spreadsheet workflow.
  • Month 1 — response times dropped and the team saw an early +60% lift in booked jobs as 5-Star Reviews caught leads that used to slip away.
  • Month 3 — with 5-Star Reviews and Unified Inbox fully adopted by the team, gains reached +120%, roughly halfway to today's results.
  • Month 6 — +239% of maintenance customers rebooked automatically, now the new baseline for the business.